Gran Fondo Arad – Dead Sea
March 2018

2018 is a BIG year for Israeli cycling! We invited two amazing journalists to kick off this year’s events at the Gran Fondo Dead Sea ride. The weather was a little rough but that didn’t stop our influencers from riding up from Masada to Arad, testing some amazing AR glasses inspired by air-force pilot tech and meeting Israel’s first professional cycling team!

Noel Hulsman is Head of Media for Yahoo Canada. He has done 10+ triathlons (including two full Ironmans and two 70.3s), 50+ marathons, 10+ ultra-marathons, open water swim races and more. Road cycling is a new adventure for him! Check out his thoughts about the Israeli cycling scene here.

Claire Duncan is the Digital Editor of Triathlon Magazine Canada and an avid triathlete for 5 years. She also contributes to, the UK’s largest cycling website and community. Claire travels all over the world to compete in races and triathlons.

We had such a blast with these two amazing writer-athletes and can’t wait for them to visit us again for the GIRO race which, for the first time outside of Europe, will begin here in Israel!

See for Yourself!

Sharing the Experience


We are honored to partner on this event with the following sponsors:

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